Wednesday, November 26, 2008

Good is the enemy of Great

You want to be great then don't kid yourself that good is good enough.

Great corporations are way above good organisations.

Yesterday I had the opportunity of going with our consultant Rizal for a meeting with an MNC. We were talking about the brand promise and following through.

Why is it that some people really refuse to take anything but the best and why is it some are just indifferent to greatness when it is possible.

The answer I suppose lies within the person - Rainbow Creator or Rainbow Chaser.

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